Amazon IVS - Interactive Live Streaming Solutions

Build engaging live stream with improved video performance and zero buffering.

Engage Your Potential Customers With Interactive Live Streaming

Amazon IVS is a live streaming solution that lets your audience feel engaged. It is a new technology that is well-known for taking the world of interactive streaming (LIVE) by storm. It is quick and easy to set up this AWS interactive video service on both mobile (Android and iOS) and the web. A major benefit of using IVS is engaging users with interactive graphics using API. Here’s why Amazon IVS is an all-in-one solution for live streaming.

Market Trends

Live streaming market size was $37.35 Billion with 67M+ users (IVS Usage) by 2022 and estimated to grow by leaps and bounds in the future. Global video streaming platform TWITCH use IVS, 20M+ Views/ Day | 3M+ Monthly
Streams | 90+ PoPs.

Who Can Use

All digital content creators and publishers, including OTT platforms, GameTech, Media Houses, eCommerce, live event organizers and many can use IVS to provide a world-class viewing experience to their potential audience.

Metadata API

IVS has a built-in timed metadata API to display infographics or any other component in live streaming. AWS interactive video service allows automation & monitoring by integrating with other services like AWS CloudWatch and AWS EventBridge.

Features of Amazon IVS

Simple To Use Simple To Use

This Amazon interactive video service is easy to use as it is fully managed and handles transcoding, packaging, and content delivery with low latency.

In-built Player SDK
In-built Player SDK

Amazon IVS has its own in-built Player SDK to give an engaging experience and the best latency without any additional effort.

Easy and Quick Set UpEasy and Quick Set Up

Amazon’s interactive video service has a quick setup and is well-known for making video streaming simple for all audiences around the world to consume.

Amazon IVS chat
Amazon IVS chat

AWS IVS chat lets you personalize video streaming by chatting with viewers in real time. Build a chatroom & send messages to the audience and they can see it; however, they can’t edit it.

Record AWS live streaming
Record AWS live streaming

A digital content creator can record live video and store it in Amazon S3 buckets, and later use it as VOD content with AWS Elemental MediaConvert or stream directly.


Setting up and using IVS is simple which reduces its cost moreover, it uses a pay-as-you-go Amazon IVS pricing model.

How it works

Frequently Asked Questions

What is AWS IVS?
It is a managed live streaming solution that lets you leverage the benefit of live streaming, designed for quick and easy setup. Customizing and enhancing the UX of viewers is possible with its Player SDK.

How much is the cost of using Amazon IVS?
The cost of using Amazon IVS depends on the usage of its service. IVS has a pay-as-you-go pricing model. In addition, hours input and hours output also decide the cost of using this service.

What is the highest video streaming quality in Amazon IVS?
With IVS, a digital content creator can stream videos up to 8.5 Mbps, 1080p (maximum).

What is the future of Amazon IVS?
Amazon IVS has a special design to optimize the video performance with latency as-low-as 2 to 5 seconds. It makes IVS a future-ready product which is likely to grow more in the future and improve customer engagement by driving 3X engagement.

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